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Follow our Fibre

Enabling true traceability via blockchain to ensure sustainable sourcing throughout the viscose supply chain.


APR’s Follow Our Fibre initiative is a blockchain-based tracking platform that opens the door for traceability across the entire viscose fibre supply chain.

With key steps documented on a blockchain ledger, customers are assured that their suppliers are providing sustainably sourced raw materials that also meet governmental and industry standards.

Wood Chips
Dissolving Pulp
Viscose Bales

Our Conservation Footprint

APR is committed to working alongside our supply partners to adopt a landscape approach to forest conservation promoting biodiversity gains in managed landscapes. We are strengthening this commitment with a map of all forest conservation areas operated by our supply partners. The conservation efforts of our suppliers and the associations they support are collectively responsible for the conservation of more than 3.12 million hectares of protected forests, including boreal and peat swamp forests. These landscapes support rich biodiversity and ecosystem services including the conservation of more than 22 rivers and their tributaries over 900km long, home to protected species like the Sumatran Tigers in Indonesia and the Threatened Boreal Woodland Caribou of Canada.  Conservation efforts like these allow for unique collaborations with industry experts like Fauna & Flora International which supported the assessment and monitoring of High Conservation Value and Important Bird Areas in APRIL’S flagship conservation area, RER.


Learn more about conservation efforts in our supply chain in

Supply Chain transparency

Through the automation of our supply chain data on Follow Our Fibre, it provides a complete picture of the entire supply chain, providing opportunities for added efficiency measures.

Digitisation of the supply chain means that analysis of our environmental footprint is now possible, opening the door to AI-powered analysis to optimize operational efficiency.


From seed to store shelf, every tonne of viscose or finished product has traceable production history. Production is registered and tracked at major points across the value chain, and once added to the blockchain, they become a permanent feature on the platform.

Follow our Fibre

In the News


Movers and Shakers – October 2020: INDA issues official statement on plastics in the environment

In the dynamic and global textile fiber industry with its various manufacturing processes and end-uses,…

Asia Pacific Rayon adds biodiversity to blockchain tool

Asia Pacific Rayon (APR), a vertically integrated producer of viscose rayon, has updated its Follow…

Updated APR supplier tool maps conservation efforts

Viscose producer Asia Pacific Rayon (APR) has announced an update to its Follow Our Fibre…

APR’s blockchain based Follow Our Fibre gets a refresh

Asia Pacific Rayon’s (APR) Follow Our Fibre is a blockchain-based tool that allows users access…

APR strengthens transparency on Follow Our Fibre platform

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How APR – TrusTrace are Becoming Future-Ready Using Traceability?

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A digital platform backing the future of sustainable agriculture.


Wood Chips

The woodyard forms part of the integrated facilities operated by APRIL. Wood logs from the different forest plantations operated by APRIL and its supply partners are received and weighed at the woodyard. Wood logs are processed into woodchips.

Viscose Bales

Dissolving wood pulp is processed into viscose-rayon, a natural and biodegradable fibre used in textile products. Throughout the manufacturing processes, the quality of viscose-rayon is closely monitored. Emissions and waste are managed responsibly in compliance with high industry standards.

Asia Pacific Rayon
Viscose Staple Fiber

Dissolving Wood Pulp Mill

Harvested wood from sustainably managed forests and plantations are processed into a refined dissolving wood pulp. APR uses majority renewable biomass to power its mill and optimize on energy efficiencies, resulting in lower scope 2 GHG emissions.

APR sources its dissolving wood pulp from:


Forested Areas

Renewable plantations provide the wood-based raw material for our viscose-rayon. The plantations are monitored and managed carefully by technical production teams to ensure high productivity of wood fibre.


The tropical climate in Indonesia, where a vast majority of wood fibre is sourced, provides optimal growing conditions so that the trees are harvested and replanted in 5 year rotation cycles.

Acacia, Eucalyptus

North America (USA and Canada)

Western Hemlock , Fir, Spruce and Pine

Our Customers

We sell to the main textile hubs located around the world.


In Indonesia, Eucalyptus and Acacia tree seedlings are matured in nurseries. On successful rooting and acclimatisation, the young plants are transported and planted manually in the forest plantations.

Acacia, Eucalyptus